Union Assurance: Transforming Static Reports into Interactive Digital Experiences

A microsite-based annual report designed to transform a static print publication into an immersive digital experience. The development focused on a smooth, scroll-driven journey enhanced with data visualisation and a hybrid animation style blending stop motion and fluid transitions. Built to handle heavy visuals without compromising performance, the site maintains cohesion across sections while encouraging users to explore content and download full or segmented reports, supporting effective investor communication.